Wilder vs Fury 2 PPV buys estimated between 800-850k in North America, eclipsing Lewis vs Tyson in 2002 but falling short of Bob Arum’s hopes
Tyson Fury’s victory over Deontay Wilder on Saturday night was watched by an audience of between 800,000-850,000 paying customers in North America, according to reports.
If these figures prove to be accurate, the main event at the MGM Grand Garden Arena would have generated between $64m-$68million just through American PPV alone.
Tyson Fury and Deontay Wilder will get handsomely paid for their efforts on Saturday night
The ‘Gypsy King’ officially reclaimed his throne in Las Vegas by toppling long-standing WBC champion Wilder via seventh-round stoppage.
Despite hopes from Top Rank supremo Bob Arum, who said he would be ‘disappointed’ if PPV buys in the US was less than two million, it appears as though the official number will fall just short of one million.
According to The Athletic (as verified by Sports Illustrated’s Chris Mannix) the official figures will land in the region of 800,000-850,000 buys.
Privately, the senior figures of ESPN and Fox Sports hoped to achieve around 1 to 1.1 million PPV buys to just break even.
The Gypsy King dropped Wilder
However, they can take some solace in the fact the ESPN+ and Fox Sports apps over performed, while traditional cable did not.
The PPV figure was $79.99 in America, meaning 800k buys would equal roughly $64m. And if it is closer to the 850k mark, this equals around $68m.
Both fighters were reportedly set to pocket $25m each from the fight, regardless of PPV figures and would then get a percentage of the total accrued later on.
Business and Sports News from Mike Armstrong – See http://mikearmstrong.me