Social commerce is the future of online shopping. These top brands are getting it right, are you?
https://www.socialmediatoday.com/spons/the-future-of-commerce-is-social-5-brands-getting-it-right/625665/
Social commerce is the future of online shopping. These top brands are getting it right, are you?
https://www.socialmediatoday.com/spons/the-future-of-commerce-is-social-5-brands-getting-it-right/625665/
Maximize your email marketing performance with these tips.
https://www.socialmediatoday.com/news/7-email-marketing-mistakes-killing-your-mobile-conversion-rate-infographic/626088/
Looking for ways to boost your social media performance? Check out these tips.
https://www.socialmediatoday.com/news/7-tips-to-grow-your-audience-on-every-social-media-platform-infographic/626087/
Looking to boost your video marketing efforts? These tools will help.
https://www.socialmediatoday.com/news/4-online-video-editing-apps-to-make-better-social-media-content-infographi/626075/
This could help to clear the final hurdles for Elon's takeover of the app.
https://www.socialmediatoday.com/news/elon-musks-team-asks-for-more-data-to-complete-assessment-of-twitter-bots/626073/
Audio elements could play a much bigger part in immersive engagement than you would initially think.
https://www.socialmediatoday.com/news/metas-developing-new-spatial-audio-tools-for-ar-and-vr-to-enhance-virtual/626071/
Instagram's testing out a few different AR options, as it looks to merge users into the metaverse experience.
https://www.socialmediatoday.com/news/instagrams-testing-ar-elements-within-stories-and-its-new-nft-display-feat/626015/
Reddit's looking to get more users aware f relevant Reddit Talks audio sessions.
https://www.socialmediatoday.com/news/reddit-looks-to-boost-reddit-talks-discovery-adds-new-soundboard-option/626012/
The updated process provides more capacity to track the performance of your TikTok ads.
https://www.socialmediatoday.com/news/tiktok-launches-new-attribution-manager-to-provide-more-ad-performance-tr/626010/
The new program will provide participants with financial support and training.
https://www.socialmediatoday.com/news/snapchat-launches-new-support-program-for-emerging-black-creators/626006/
Can Clubhouse re-capture its magic?
https://www.socialmediatoday.com/news/clubhouse-tests-private-rooms-new-reactions-as-it-seeks-to-maintain-releva/626003/
Twitter's still looking to make Spaces a thing, despite slow take-up of the option.
https://www.socialmediatoday.com/news/twitter-adds-new-ways-to-promote-spaces-usage-as-it-seeks-to-maximize-audio/625997/
The overview looks at the top-performing companies based on a range of LinkedIn-based data points.
https://www.socialmediatoday.com/news/linkedin-publishes-new-overview-of-the-top-workplaces-in-marketing-and-adve/625995/
The new measures will enhance Instagram's capacity to protect younger users in the app.
https://www.socialmediatoday.com/news/instagram-adds-new-age-verification-features-to-better-detect-and-protect-y/625994/
Do you ever wish there was a shortcut to better understanding everyone you worked with? I definite have.
At Buffer, we've had assorted documents to communicate work preferences over the years. Some folks have kicked off specific documents called operating manuals or leadership blueprints. Still, we've never had anything centralized or standardized, which can be a superpower for this type of internal communication and collaboration, especially as a fully remote team.
Earlier this year, we decided it was time to make a simple template that any teammate could copy and reference in one place with work blueprints. In this post, I'll share more about our work blueprints, our exact template, and how we use them; let's dive in.
A work blueprint is our spin on what many in tech call user manuals, one-page sources of information about work preferences. We think of it as a shortcut for teammates to collaborate more efficiently by getting to know each other better. The blueprint is intended to shorten the learning curve for understanding how to work with someone else on your team, be it a peer, direct report, or manager.
We changed the name from user manual to work blueprint because the former felt a little too robotic for our team, and in the end, work blueprint has been just as catchy and self-explanatory.
How we set these up internally
We now host these blueprints in Notion. We have one spot where every teammate at Buffer is listed alongside their team and now their work blueprint is included, too.
Here's what mine looks like:
This way, everyone within Buffer has access to all work blueprints, and they are accessible in a centralized and already maintained and organized place.
We created a template to make these a lighter lift for anyone on the team. The template has specific prompts we encourage everyone to use. Included are also several optional prompts; everyone is welcome to make these as unique and custom as they'd like.
We have three kinds of prompts in this template:
Here's our exact work blueprint template:
About you: (Anything you want to include on the personal side of things)Social (and Start Page) links:Current location:Enneagram and/or Myers Briggs:Languages spoken:Any fun facts: (Favorite books, favorite baked goods, pets, awards, little-known facts.)
Prompts for people managers
We added in additional questions for People Managers and Leaders who can share more about their overall leadership approach. Here they are:
Other prompts and ideas for work blueprints
The above shares some basic information about someone's style, but there's so much more to that teammates might like to know. Here are some ideas we share as inspiration for customizing the work blueprint a bit more:
With these three sections, teammates are able to quickly put together a work blueprint that can give a clear picture of their work preferences, routines, and maybe even some things that their teammates wouldn't otherwise have known about them.
Kicking off the work blueprints project came from wanting teammates to easily share their work preferences in a straightforward place and for us to have one centralized location for this information internally.
When Darcy Peters, a Senior Customer Advocacy Manager at Buffer, and I initially kicked off this project, Darcy laid out three really clear use cases for work blueprints:
All in all, the use cases can be summarized as:
Here are a few more specifics about how we use the blueprints:
As individuals, we use them to better collaborate across the company.
Sometimes you have a preference that you haven't fully written down. Maybe you hate phone calls and it wasn't until you were prompted that you realized you much prefer seeing people's faces if you're going to be on a call. The work blueprints can offer a shortcut for collaboration and for sharing personal preferences in this way.
They are an excellent resource for people managers.
For people managers, work blueprints can be fantastic resources to reference during 1:1s with teammates, and on the flip side, for those managers to share more about their leadership and communication style with their immediate team.
They are especially beneficial to newer teammates.
On the Marketing team where I work, we are a primarily new team, with most of the team having joined in the last year. With that in mind, these work blueprints have acted as shortcuts to feeling like we can get to know each other better and start working more effectively together sooner.
There are a lot of different names for what is ultimately a one-pager that can help people who collaborate work more efficiently together. So no matter what you call it, what would you add to the work blueprint we created? And what's the best example of this kind of work blueprint you've seen? Send us a tweet to share!
https://buffer.com/resources/work-blueprints/
Image ID 41989835 © via Kianlin | Dreamstime.com
Journalists, editors, and writers of all kinds can often be found on Twitter, one of the most popular text-based social media platforms around.
Now, in a bid to strengthen its draw on those who love to write, want to expand opportunities, or simply just like to blog, the platform is testing out a new long-form writing feature with ‘Notes’.
According to Engadget, the long-rumored launch has been coming for a while, and will allow writers to publish freeform content (no more character limit!) to their hearts’ desires.
In short, ‘Notes’ are tweets without a designated endpoint, and users can choose to pad out their essays with photos, videos, and quote other tweets.
Once a writer has published a Note, they’ll be able to share it on their Twitter profiles, boosting eyeballs on important content that may usually get lost in a series of tweets.
At the moment, the function will only be available to select writers from Canada, Ghana, the UK, and the US who are testing it, although you can follow their journey and keep track of their comments day-by-day here.
✨ Introducing: Notes ✨
We’re testing a way to write longer on Twitter. pic.twitter.com/SnrS4Q6toX
— Twitter Write (@TwitterWrite) June 22, 2022
[via Engadget and Twitter, cover image via Kianlin | Dreamstime.com]
http://www.designtaxi.com/news/419188/Twitter-The-New-Blogger-It-s-Trialing-Posts-Without-Character-Limits/
Branded Likes are custom Like animations for ad campaigns.
https://www.socialmediatoday.com/news/twitter-making-branded-likes-available-to-all-advertisers-in-the-app/625933/
TikTok has been working with EU officials to update its systems in line with regulations.
https://www.socialmediatoday.com/news/tiktok-updates-ad-policies-to-limit-unwanted-exposure-among-younger-users-i/625932/
Meta's new overviews and plans provide more perspective on the future of digital items.
https://www.socialmediatoday.com/news/meta-announces-coming-digital-payment-and-nft-options-as-it-advances-toward/625927/
New opportunities for Reels creators to make money on Facebook and IG.
https://www.socialmediatoday.com/news/meta-outlines-new-opportunities-for-reels-creators-via-facebook-stars-donat/625924/
Campaign Planner provides estimates on Twitter ad campaign performance, based on your entered variables.
https://www.socialmediatoday.com/news/twitter-launches-campaign-planner-platform-to-assist-in-twitter-ad-strate/625921/
Twitter's adding a new way to include long-form text posts within your tweets.
https://www.socialmediatoday.com/news/twitter-launches-notes-long-form-blogging-option-attached-to-tweets/625917/
The report looks at the latest trends among younger audiences, and how they're influencing online culture.
https://www.socialmediatoday.com/news/youtube-publishes-new-insights-into-key-video-consumption-trends-among-gen/625908/
The integration provides another way for eCommerce brands to tap into real time tweet discussion.
https://www.socialmediatoday.com/news/twitter-launches-new-shopify-integration-to-boost-ecommerce-opportunities/625906/
The 41-page guide provides an overview of the current NFT marketplace and opportunities.
https://www.socialmediatoday.com/news/reddit-publishes-new-guide-to-nfts-and-launching-a-branded-nft-project/625905/