Tag Archives: Social Media Marketing

Top 5 Web Marketing Tips for New Business Startups and SME’s

1. Twitter Marketing

Set up a Twitter Account and Follow up to 5,000 of your target audience.

A large proportion will follow you back and those that don’t can be unfollowed so that you can follow some more.

This could be a particular niche or businesses / consumers in a certain geographical location. Whilst you are building followers and when you have thousands of followers, send out information, tips, offers, competitions and advice that would be useful and of interest to your target audience.

2. Facebook Marketing, Facebook Pages and Facebook Group Marketing

Use your personal Facebook account to connect with potential customers and partners, also create a Facebook Page and get your friends, potential partners and target audience (clients etc) to like and share your page. Whilst you are building likers & followers and when you have thousands of followers, send out information, tips, offers, competitions and advice that would be useful and of interest to your target audience.

You can also set up groups for your target audiences and get some of those to join your group where you can also share information, tips, offers, competitions and advice that would be useful and of interest to your target audience.

3. LinkedIn Marketing and LinkedIn Company Pages

Make sure you have a good LinkedIn profile page that covers everything that you do including all of your skills and which links to your company website, blog and Facebook page etc. Also add links to any video that you might have etc.

Also create a Company page on LinkedIn (you need an email address on a registered domain to do this) and regularly post information, tips, offers, competitions and advice that would be useful and of interest to your target audience via your LinkedIn company page and your regular posts facility on LinkedIn.

Finally on LinkedIn regularly connect with lots of people in your target audience on LinkedIn (but not to many all at once though as LinkedIn can block you). Also join lots of groups full of your target audience and connect with them via the group (Something linkedin allows you to do more aggressively than just connecting with people).

4. Blogging

Create a blog or ideally add a blog to your existing website or get a new website with a blog already included and start blogging regularly about your business, products and services etc.

This can help to improve the Seo of your website and get it associated with more keywords to help you get indexed more regularly the search engines and helping you to appear higher up and more often in the internet page ranks.

5. Keyword Content Marketing via content pages on your website

You should have an existing website or get a new website and create great keyword written landing pages for your business, as well as every single product and service and geographical area covered etc.
This will help to improve the Seo of your website and get it associated with more keywords to help you appear higher up and more often in the internet search engine page ranks helping you to get more enquiries.

If you need any help with any of the above please call: 07517 024979 or email: maconsultancy1@gmail.com

Twitter Follower Build Up Service – just £50 to £200 per month

Targeted Twitter Follower Build up Service

Are you looking for more genuine targeted twitter followers in a niche or target industry sector or geographical area?

Here at MA Consultancy in Cardiff, we can provide a manual targeted twitter follower build up service for prices from just £50 to £200 per month.

How it Works?

Choose from the building up of followers in a specific target industry or niche sector (say you like to market and sell to Accountants, Architects, Retailers, Restaurants, or Solicitors etc.) or choose a specific Geographical location (such as all consumer or all businesses in Cardiff, just the Bay or South Wales etc.) and we will follow 200 accounts a week for you (for 4 weeks – For just £50 a month), 400 accounts a week for you (for 4 weeks – For just £99 a month) or 800 accounts a week for you (for 4 week – For just £200 a month).

What results can you expect?

If you have a good product or services for the target audience you’re after, and you make yourself look good and sound relevant to the audience, then you should get a decent percentage (between 20% to 80% of the followers), follow you back.

These followers will then remain with you for ever (as long as the don’t unsubscribe down the line – a good content marketing strategy can help with this), meaning that you then have a new database for communicating for FREE with, allowing you to inform them about your products, services, offers and events etc.

Is there a contract?

There is no contract for our service, its just a month by month rolling agreement.  You set up a monthly DD for your chosen amount and can choose to cancel this at any time should you wish to stop the service.

What to do if you want to subscribe to one of our Twitter follower build up packages?

  • Pick your preferred option.
  • Sign up to the Monthly DD.
  • Email us your @name (Twitter Username and password) and niche target audience or geographical area and we will get going with your service.
  1. Twitter Follower Build Up Service Option 1 – £50 per month

  2. Twitter Follower Build Up Service Option 2 – £99 per month

  3. Twitter Follower Build Up Service Option 3 – £200 per month

Any questions?

Please feel free to complete our contact form on the contact page or get in touch: Call: 07517 024979 or Email: maconsultancy1@gmail.com

The Twitter Follower Build Up Service page was written “By Mike Armstrong”

Top 250 Twitter Accounts in Wales including many from Cardiff…

Please take a look at the top 250 Twitter Influencers Accounts in Wales, as posted in the Wales Online Article (in Oct).:

In summary the top 50 Twitter Influencer Accounts in Wales are:

1. WalesOnline Twitter Account

Tweeting the latest Welsh news, sports, events and everything else you love about Wales.

Wales manager Chris Coleman: “It means everything!” http://www.walesonline.co.uk/sport/football/football-news/bosnia-v-wales-euro-2016-10234874  pic.twitter.com/q8syKGK2eR

2. BBC Wales Twitter Account

The national public service broadcaster for Wales, covering news, sport, TV shows, radio programmes and digital content.

Korma blimey, it’s ! Catch up with Curry Wars on @BBCiPlayer » http://bbc.in/1Ms0tVg 

3. Welsh Government Twitter Account

The devolved government for Wales with responsibilities that include the economy, education, health, tourism and culture.

.@WG_CommunityMin launches new £10.9m childcare scheme to help get parents into work http://ow.ly/Tksdx 

4. BBC Radio Wales Twitter Account

National English-language radio broadcaster. Presenters include Jason Mohammad, Aled Jones, Bethan Elfyn and Chris Needs.

Can you guess today’s mystery year? Play ‘Blast From The Past’ with @elerision next. http://bbc.co.uk/radiowales 

5. Visit Wales Twitter Account

The official account from the Welsh Government department that promotes tourism in Wales.

Only 100 days to the Year of Adventure 2016 Discover adventure in Wales http://j.mp/YoA100 

6.  Welsh Rugby Union Twitter Account

The governing body of rugby union in Wales. In 2014 they launched the #iamwales project to chart the progress of the national team and the rugby community.

FT Wales 23 – 13 Fiji

7. ITV News Wales Twitter Account

Updates from the current affairs team at the ITV franchise for Wales. Programmes include Wales at Six and Sharp End.

Wales Weather: Wonderful this Wednesday! http://www.itv.com/news/wales/2015-10-14/wales-weather-wonderful-this-wednesday/ 

8. Chapter Arts Centre Twitter Account

Cultural centre for international art, performance and film, based in Canton, Cardiff for more than 40 years. They welcome more than 800,000 visitors each year.

Two more sleeps until ! @chapter_eats http://bit.ly/1FRPmn2 

9. Cardiff council Twitter Account

Wales’ biggest local authority with 29 electoral wards. County Hall is based in Cardiff Bay.

Cardiff Castle hosts a programme of spooky Halloween happenings this October half term http://bit.ly/1G5lHav 

10. Assembly Wales Twitter Account

The official feed of the National Assembly for Wales.

11 Nov in the , Hedd Wyn will be among the millions remembered who lost their lives in

Read: Which Welsh politicians are the most influential on Twitter?

11. Wales Millennium Centre Twitter Account

Iconic arts centre in Cardiff Bay, home to theatres for musicals, operas, ballet and dance, as well as arts organisation.

Win 2 tickets for Land Of Our Fathers on 20/21 Oct. RT & follow us by 12pm 20 Oct to enter https://www.wmc.org.uk/Productions/2015-2016/WestonStudio/LandofOurFathers15/ 

12. Derek Brockway Twitter Account

BBC Wales weatherman and TV presenter from Barry

rain on the way tonight. Spreading SE. Easing tomorrow leaving a drier afternoon with spots of drizzle.

13. Carwyn Jones Twitter Account

Wales’ First Minister. Jones also tweets as the Assembly Member for Bridgend, where he was raised.

It’s about time we got some certainty from UK Government with regards to Swansea bay tidal lagoon

Which Welsh politicians made the list? See our breakdown

14. South Wales Evening Post Twitter Account

Swansea-based newspaper covering South West Wales

92-year-old gym fanatic George shows the youngsters how it’s done http://ow.ly/TzYsX 

15. The Daily Post Twitter Account

North Wales’ best read daily newspaper, based at Llandudno Junction.

Here’s the front page of today’s Daily Post. For all the latest news and sport visit http://dailypost.co.uk 

16. BBC Wales News Twitter Account

News, features and analysis from the BBC Wales newsroom

19th Century folly in Swansea sold at auction http://bbc.in/1PtXRrC 

17. We Are Cardiff Twitter Account

A project collecting the stories of people that live the in capital

Nice one Cardiff street cleaners! Sweeping up the city’s mess while the game’s on… ta!

18. I Loves The ‘Diff Twitter Account

Cult brand of the capital and creator of Taffywood products

Doing an impromptu meet and greet with Irish campers in Sophia Gardens. (This might be the Irish Consulate)

19. Wales.com Twitter Account

Welsh Government website promoting Wales to international visitors, students and businesses

There’s a dedicated website for visitors in China – http://www.wales.cn 

20. South Wales Police Twitter Account

The largest police force in Wales, serving 1.3m people. The headquarters are in Bridgend

Out today? Go out, have fun! Don’t be a ……

21. Jason Mohammad Twitter Account

BBC Sport and BBC Radio Wales presenter from Cardiff

Thanks for all your calls and tweets today to @BBCRadioWales – busy one. What will we do when this RWC leaves us?

22. Cardiff Online Twitter Account

News and views from the capital city, run by WalesOnline

The amazing Glow Neon Fun Run is in Cardiff this weekend and you can still take part http://bit.ly/1QMmxsX 

23. Institute of Welsh Affairs Twitter Account

Independent think tank which promotes the economic, social, environmental and cultural wellbeing of Wales

report says that where possible some elements of care should be delivered locally. http://www.clickonwales.org/wp-content/uploads/IWA_CancerReport.pdf 

24. Cardiff University Twitter Account

Founded in 1883, the institution is the 12th largest university in the UK and a member of the Russell Group. It has around 30,000 students enrolled from more than 100 countries.

Cardiff University researchers identify ‘s “Rosetta Stone” gene http://buff.ly/1LuCi3e 

25. Jamie Roberts Twitter Account

Wales international, British Lion – and qualified doctor, born in Newport. Plays for Harlequins.

Almost, just almost caught a smile from @AlunWynJones en route to training! @WelshRugbyUnion

26. Sam Warburton Twitter Account

Captain of the Wales rugby team since June 2011 and also led the 2013 Lions tour. Plays openside flanker for his home city’s team Cardiff Blues.

Can’t wait, so excited it’s nearly here….Great British Bake Off semi-finals 8pm!!

27. BBC Wales Sport Twitter Account

News from the BBC’s Welsh sport coverage

Closing date soon! Nominate someone who helps grassroots sport in your area: http://bbc.in/1W1jb6I 

28. Visit Cardiff Twitter Account

The official visitors’ website for Cardiff, run by Cardiff Business Council

It’s an ideal time to explore the seafood in Sustainable Food City http://www.visitcardiff.com/blog/fin-tastic-cardiff/ 

29. South Wales Argus Twitter Account

Daily newspaper covering Gwent. Based in Newport

Traffic very slow after 2-vehicle crash between J25 and J24 on the M4 in Newport http://bit.ly/1OPt6f2 

30. S4C Twitter Account

Public service, Welsh language TV channel

Oes ‘na sefyllfa Romeo a Juliet yn yr achos diweddaraf | Do we have a classic case of Romeo & Juliet here

31. Leanne Wood Twitter Account

Rhondda born-and-bred leader of Plaid Cymru, elected to the Assembly in 2003

Cyfarfod cyhoeddus – heno / @Plaid_Cymru public meeting tonight – https://www.facebook.com/events/768780943244604/ 

32. Leighton Andrews Twitter Account

Assembly Member for Rhondda and Minister for Public Services. From Barry

Great campaign on rhe Ynyswen

33. Business Wales Twitter Account

Information, guidance and support for businesses from the Welsh Government

Don’t listen the next time someone tells you being your own boss doesn’t pay… http://ow.ly/TzYNc 

34. Buzz Magazine Twitter Account

Free monthly what’s on guide that covers South Wales

“This was progressive rock at its grandest – and I was sold” STEVE HACKETT | LIVE REVIEW http://wp.me/pKmBG-4WG

35. BBC Wales Today Twitter Account

Tweets from the daily news programme broadcast on BBC One Wales

In Whitchurch, Cardiff artist @Rmerism is preparing a surprise for tonight’s football special – who’s he painting?

36. BBC Wales Politics Twitter Account

News from the broadcaster’s political team based in Cardiff Bay and Westminster

Live coverage of @fmwales‘s response to draft on @WelshGovernment‘s periscope here: https://twitter.com/WelshGovernment/status/656423280027566080 

37. Sport Wales Ywitter Account

National organisation responsible for developing and promoting sport and physical activity in Wales

Nearly half of young people in Wales now http://bit.ly/1NdMzEL

38. Rob Brydon Twitter Account

Comedian, actor, radio and TV presenter from Baglan, best known for playing Uncle Bryn in Gavin and Stacey

Great time with @ScottQuinnell and Steve Speirs yesterday. Great effort from Wales.

39. Plaid Cymru Twitter Account

National political party which aims to bring independence for Wales

Only an hour to go until @LeanneWood starts answering your questions live on Facebook: https://www.facebook.com/leanne.wood.714 

40. National Museum Cardiff Twitter Account

Museum and art gallery at the city’s Cathays Park

This weekend is your FINAL chance to see our contemporary ceramics exhibition http://www.museumwales.ac.uk/cardiff/whatson/7948/Fragile/ 

41. Adrian Masters Twitter Account

Political editor at ITV Wales and blogger

My view of tonight’s @SharpendITV guests @bethanjenkins @MickAntoniw1 @NickRamsayAM See them yourself 1045 @ITVWales

42. Arriva Trains Wales Twitter Account

Train company operating in Wales and the borders

The toilets on platforms 6 & 7 at Cardiff Central will be out of use for a few weeks while we refurbish them so please use the ones on 3 & 4

43. FA Wales Twitter Account

The Football Association of Wales, including news from the national squad. Behind the#TogetherStronger hashtag

Wales are in Pot 4 for the UEFA EURO 2016 Draw on 12 December: http://bit.ly/1OvZIvM 

44. Shane Williams Twitter Account

Rugby great from Glannaman. Record try scorer for Wales and the nation’s most capped winger

Gutted for the boys however well done to South Africa.

45. Leigh Halfpenny Twitter Account

Wales and British Lions rugby player from Gorseinon. Plays for Toulon

Huge honour to have presented the boys with their jerseys along with @rhyswebb9 for tomorrow’s game @WelshRugbyUnion

46. National Museum Wales Twitter Account

A family of seven museums across Wales, including St Fagans National History Museum and Big Pit National Coal Museum

Another 6 performances of over the weekend @AmgueddfaLechi with @theatrbaracaws @walesremembers

47. George North Twitter Account

Wales and British Lions rugby player, currently playing for Northampton Saints.

Massive honour to receive my 50th cap today. Congrats to @donnytommy on his 1st. Bit rusty but great result!

48. Carolyn Hitt Twitter Account

Rugby-loving producer and co-director at Parasol Media, WalesOnline columnist and author from Rhondda

The only place where exceptional performance should be rewarded with a chair is the National Eisteddfod not

49. What’s on in Cardiff Twitter Account

Listings website in Cardiff from club nights and music to theatre and comedy

Well done to everyone taking part in @raceforlife in Cardiff this weekend! Looked like good muddy fun today!

50. Huw Stephens Twitter Account

Cardiff DJ who became the youngest ever Radio One presenter at 17. Founder of the capital’s Sŵn music festival.

Met Chris Evans this morning! I’ve been a fan since I was 14. Taught him some Welsh for BBC Radio Cymru! https://instagram.com/p/8lQXLAuvKm/

@WelshBiz at #132

The other 200 Twitter Accounts in the top 250 Twitter Influence Accounts in Wales list, are following, including at number 132 @WelshBiz, which is one of our very own Twitter Accounts, run by us here at this Welsh Marketing Company MA Consultancy (@MAConsultancy1 on Twitter) and also part of our Welsh Business Marketing brand which includes our Welsh Business News Blog.

51-100 of the top 250 Twitter Influence Accounts in Wales:

51. Keep Wales Tidy, Non-profit organisation committed to improving a better local environment in Wales

52. Cerys Matthews, Musician, broadcaster and owner of a festival and record label. The former Catatonia singer was born in Cardiff and raised in Pembrokeshire

53. Vaughan Roderick, BBC Wales’ Welsh Affairs editor, who presents politics show Sunday Supplement

54. BBC Scrum V, News and banter from BBC Wales’ rugby union programmes

55. Dai Lama, One of Wales’ best-loved Twitter feeds who came out of hibernation for the Rugby World Cup

56. Michael Sheen, Hollywood actor and campaigner. Born in Newport and grew up in Baglan.

57. Age Cymru, The national charity for older people in Wales

58. The Celtic Manor Resort, Five-star luxury hotel, spa and golf resort in Newport

59. Cardiff Blues, The capital’s professional rugby team, playing at Cardiff Arms Park in the Pro12 league

60. Wales Council for Voluntary Action, Represents and campaigns for voluntary organisations, volunteers and communities. Based in Cardiff, Aberystwyth and Rhyl

61. Arts Council of Wales, The funding and development organisation for the arts in Wales

62. Huw Thomas, BBC Wales’ arts and media correspondent. Based in Cardiff

63. Gareth Thomas, Former Wales rugby captain who won 100 caps during a career with spells in both codes. The sporting hero from Bridgend is now a TV pundit and presenter.

64. Jonathan Davies, BBC rugby pundit and former Wales player in both codes, known as Jiffy. From Trimsaran

65. Cardiff City FC, The capital’s Championship football side

66. Bethan Jenkins, Plaid Cymru AM for South Wales West. From Merthyr, lives in Neath

67. Cardiff Airport, Official feed for the capital’s airport

68. Wales Co-operative, National agency supporting community regeneration, economic development and social justice. Based in Caerphilly

69. St David’s Hall, Wales’ national concert hall, based in Cardiff city centre

70. Sherman Cymru, Performing arts venue in Cathays, Cardiff

71. CBI Wales, The Confederation of British Industry’s Welsh branch of the business lobbying organisation

72. Arts Wales, An arts community that champions Wales’ creative talent

73. Business in Wales, Breaking news analysis from WalesOnline’s business team

74. BBC Radio Cymru, News and updates from the BBC’s Welsh-language radio station

75. Swansea council, Official account for the city’s local authority

76. Huw Edwards, BBC News at Ten presenter from Llangennech.

77. Cadw, The historic environment service for the Welsh Government working to conserve Wales’ heritage

78. Royal Welsh College of Music and Drama, The National Conservatoire for Wales and leading arts college for music and theatre. Based in Cardiff

79. Heart News Wales, Updates from the news team at Heart radio station

80. Kirsty Williams, Leader of the Welsh Liberals Democrats and AM for Brecon and Radnorshire. Grew up in Brynea, Carmarthenshire

81. Wales Air Ambulance, Charity providing emergency air cover in Wales for those who face life-threatening illness or injuries

82. Louise Elliott, Journalist and BBC Radio Wales breakfast presenter. Brought up in Llandegfan, Anglesey

83. Ryan Jones, Former Wales rugby union captain and British Lions player from Newport. Now a TV pundit

84. BAFTA Cymru, The Welsh branch of the British Academy of Film and Television Arts

85. Ty Hafan, Hospice for children, helping those with life-limited illnesses and their families. Based in Sully

86. Mike Phillips, Wales’ most capped scrum-half. The Welsh speaker from Bancyfelin, Whitland plays for Racing Metro

87. Nigel Owens, International rugby union referee and TV presenter from Mynyddcerrig, Carmarthenshire

88. Shelter Cymru, Charity that works for people in housing need across Wales

89. Heart Wales, Independent local radio station serving South and West Wales. Based on Cardiff

90. Eisteddfod, The Welsh language feed for news about one of Europe’s largest and oldest cultural festivals

91. Huw Lewis AM, Labour AM for Merthyr Tydfil and Rhymney. The Merthyr Tydfil-born politician is the Welsh Government’s Education Minister

92. Gareth Bale, Real Madrid star, Wales legend and the world’s most expensive footballer – he’s from Whitchurch, Cardiff

93. BBC Cymru Fyw, Updates from BBC Wales’ Welsh language news

94. St Fagans National History Museum, Cardiff attraction voted one of the world’s best open air museums (94)

95. Karen Price, Newport-born arts editor for WalesOnline

96. David Owens, Cardiff journalist at WalesOnline, known for his reporting of the music and arts scene. Founder of Welsh Rock For Refugees

97. Charlotte Church, Singer-songwriter, actress and TV presenter from Canton, Cardiff. A key voice in the anti-austerity movement

98. Laura McAllister, Former Wales international footballer, born in Bridgend. Now chair of Sport Wales and professor of governance at Liverpool University

99. Ignite Cardiff, Events with inspiring speakers who are given 20 blank slides to prepare a five-minute talk

100. Cardiff Bus, The main operator of bus services in Cardiff and the surrounding area

101-150 of the top 250 Twitter Influence Accounts in Wales:

101. Carl Sargeant, The Welsh Government minister responsible for natural resources

102. Lucy Owen, BBC Wales Today and X Ray presenter from Cardiff

103. Adam Jones, Former Wales and British Lions rugby player who now plays for Harlequins. Lives in Merthyr Tydfil

104. Wales Rugby, The latest news from the world of rugby, powered by WalesOnline

105. Elin Jones, AM for Ceredigion. Plaid Cymru’s deputy leader and health spokeswoman. From Lampeter

106. Vaughan Gething, Welsh Labour AM for Cardiff South and Penarth. Lives in Butetown, Cardiff

107. University of South Wales, Formed in 2013, the UK’s sixth largest university set across Cardiff and Newport with more than 30,000 students

108. St David’s Cardiff, Wales’ biggest shopping centre, found in Cardiff city centre

109. Alex Jones, TV presenter from Ammanford, best known for presenting The One Show

110. Big Lottery Fund Wales, Distributor of National Lottery cash, awarding £100,000 each day to good causes in Wales

111. What’s On Wales, Arts listings service.

112. Fair Trade Wales, National organisation for Fair Trade education, policy, support and campaigning

113. National Trust Wales, Organisation protecting the nation’s heritage and open spaces

114. Dafydd Elis-Thomas, AM for Dwyfor Meirionnydd, member of the House of Lords and former leader of Plaid Cymru. Carmarthen born, he lives in Snowdonia.

115. Wales Coast Path, Welsh Government account to promote the long-distance footpath around the nation’s coastline

116. Mark Drakeford, The Welsh Minister for Health and Social Services. Also tweets as Labour Assembly Member for Cardiff West at @MarkDrakeford

117. National Theatre Wales, English-language theatre company based in Cardiff

118. Swansea University, The city’s research-led university which has almost 16,000 students and is undergoing an ambitious expansion

119. The Riverside People, Cardiff Farmers’ Markets at Riverside, Roath and Rhiwbina

120. Vale of Glamorgan Council, Local authority with 23 electoral wards, including Barry, Penarth and Cowbridge

121. Tenovus Cancer Care, Cancer charity bring support and treatment to communities in Wales. Based in Cardiff and Carmarthen

122. Alun Davies, Labour AM for Blaenau Gwent. From Tredegar

123. Cardiff Life, Magazine celebrating the best of Cardiff and the Vale of Glamorgan

124. The Children’s Commissioner for Wales, Publicly-funded role that champions children and young people in Wales

125. The Bevan Foundation, Merthyr Tydfil-based charity that develops ideas that aim to change Wales and improve people’s lives

126. Clwb Ifor Bach, Live music venue and club in Cardiff city centre, popular with the Welsh-speaking community

127. CardiffBiz, Sales, marketing and social media consultant based in Cardiff

128. Welsh Labour, The largest political party in Wales

129. Macmillan Cymru, Charity offering practical, emotional and financial help to people affected by cancer in Wales

130. Sian Lloyd, UK’s longest serving female weather presenter. From Maesteg

131. The Welsh Local Government Association, Body representing local government and promoting local democracy in Wales

132. WelshBiz, Welsh business marketing brand owned by marketing company MA Consultancy

133. Swansea City FC, Wales’ only Premier League football club. Managed by Garry Monk. Homeground is the Liberty Stadium

134. Cardiff Devils, The capital’s ice hockey team, which plays in the British Elite Ice Hockey League

135. Simon Thomas, Plaid Cymru AM for Mid and West Wales. Lives in Aberystwyth

136. Roath Cardiff, Hyperlocal news and information site for Roath in Cardiff

137. Ken Skates AM, Labour AM for Clwyd South. Born in Wrexham

138. Steffan Rhys, Digital development editor at WalesOnline, who also runs Humans of Cardiff. From Ammanford

139. CityLife Cardiff, Cardiff lifestyle magazine and website

140. Wonderful Wales, Tweets from Southern Wales, the tourism body that promotes South East Wales

141. David Williamson, Political editor of WalesOnline, based in Westminster

142. Disability Wales, Non-profit organisation championing the rights, equality and independence of disabled people in Wales

143. Welsh Conservatives, The Welsh branch of the Conservative party

144. Cardiff Metropolitan University, Formerly know as UWIC, the institution has five schools among two campuses, serving around 12,000 students

145. Sŵn Festival, Music festival held in venues around Cardiff founded in 2007 by Huw Stephens and John Rostron

146. Wales Office, The UK Government’s department of state representing Welsh interests in the UK and UK Government interests in Wales

147. Martin Shipton, WalesOnline’s chief reporter, based in Cardiff

148. Chris Bryant, Labour MP for Rhondda since 2001 and Shadow Leader of the House of Commons since September 2015. Born in Cardiff and lives in Porth

149. South Wales Chamber of Business, A business support organisation run by and representing local businesses

150. Simon Thomas, WalesOnline’s rugby correspondent. Based in Cardiff

151-200 of the top 250 Twitter Influence Accounts in Wales:

151. The Cardiff Story, Museum that tells the story of the capital, based in the city centre

152. David Cornock, BBC Wales’ Westminster correspondent. From Penarth

153. Recycle For Wales, Run by Waste Awareness Wales, a Welsh Government-funded organisation set up to encourage the change of waste behaviours

154. Gethin Jones, TV presenter from Cardiff who now hosts ITV quiz show The 21st Question

155. Wales Federation of Small Businesses, Campaigning pressure group promoting and protecting the interests of self-employed and small firms in Wales

156. Rebecca Evans, Labour AM for Mid and West Wales.

157. Julie Morgan, AM for Cardiff North. Born and raised in the capital.

158. Llamau, Homelessness charity supporting vulnerable young people and women in Wales

159. Ken Skates, Welsh Government’s Deputy Minister for Culture, Sport and Tourism. Also tweets as @KenSkatesAM as AM for Clwyd South

160. Sion Barry, WalesOnline’s business editor, based in Cardiff

161. Scott Quinnell, Former Wales, British Lions and Llanelli rugby player. Now a Sky Sports TV pundit. From Llanelli

162. Bethan Elfyn, BBC Radio Wales presenter and DJ from Bangor

163. Andrew RT Davies, Leader of the Welsh Conservatives and AM for South Wales Central

164. Kevin Brennan, Labour MP for Cardiff West and shadow minister for trade, investment and intellectual property. Born in Cwmbran

165. Monmouthshire County Council, Local authority with its county hall in Usk

166. Welsh Liberal Democrats, The Welsh branch of the Liberal Democrats

167. Rhun ap Iorwerth, Plaid Cymru AM for Ynys Mon

168. National Library of Wales, Based in Aberystwyth, the biggest library in Wales with more than 6.5m books and periodicals

169. Cardiff Events, Cardiff Council-run account providing information on events taking place in the Cardiff region

170. Llanelli Star, Weekly newspaper covering Llanelli and the Gwendraeth Valley

171. Daran Hill, Founder of Cardiff-based political consultancy Positif Politics

172. Lee Waters, Director of think tank, The Institute of Welsh Affairs, From Ammanford.

173. Nation Radio, Regional independent radio station for South and West Wales

174. Brains Brewery, Brewery and hospitality company that has brewed beer in the capital for more than 125 years

175. Cardiff Half, Cardiff Half Marathon, one of the UK’s biggest road races

176. Lynn Courtney, ITV Wales journalist and producer, based in Cardiff

177. Peter Black, Liberal Democrat AM for South Wales West and blogger. Lives in Manselton, Swansea.

178. Tomos Livingstone, BBC Wales political correspondent at Cardiff Bay

179. Oxfam Cymru, Welsh branch of the charity which works to eradicate global poverty

180. Rebecca John, BBC Wales TV journalist, based in Cardiff

181. Park Plaza Cardiff, Four-star hotel in central Cardiff

182. Katherine Jenkins, Classical singer from Neath, who appeared Dancing with the Stars

183. Feed The Sprout, What’s on, news and information site for Cardiff

184. Penderyn Whisky, Award-winning Welsh distillery that produces single malt Welsh whisky and other spirits. Based in Penderyn, Rhondda Cynon Taff

185. Stonewall Cymru Welsh charity for lesbian, gay, bisexual and trans equality

186. Radio Cardiff, Community radio station serving the capital city in Butetown

187. Llyr Gruffydd, Plaid Cymru AM for North Wales. Lives in Ruthin

188. Dylan Jones-Evans, Professor of entrepreneurship at Bristol Business School, founder of Fast Growth 50, blogger and WalesOnline columnist. Based in Cardiff

189. Helen Mary Jones, Plaid Cymru politician, who was an AM from 1999-2011.

190. Cardiff Students, Cardiff University students’ union

191. Dan Lydiate, Wales rugby international and farmer from Llandridnod Wells. Plays for the Ospreys

192. Spillers Records, The world’s oldest record shop at Cardiff’s Morgan Arcade

193. Green Man Festival, Independent music and arts festival held every August in the Black Mountains

194. Dan Tyte, Executive director at Working Word PR and author. From Cardiff

195. South Wales Police Cardiff, Feed for South Wales Police based in Cardiff

196. The Riverfront, Theatre and arts centre based in Newport city centre

197. David Deans, WalesOnline’s Senedd correspondent, based in Cardiff Bay

198. Paul Flynn, Cardiff-born Labour MP for Newport West since 1987. Writes a blog

199. Cardiff Castle, News and events at the medieval castle based in the city centre

200. Golwg 360, Welsh-language news website and magazine

201-250 of the top 250 Twitter Influence Accounts in Wales:

201. Gwdihw Cafe Bar, Music and venue and night club in Cardiff city centre

202. WWF Cymru, Welsh branch of the worldwide conservation organisation

203. Robbie Savage, BBC and Mirror football pundit from Wrexham who played in midfield for Wales

204. Pride Cymru, Charity that works to eliminate discrimination on the grounds of sexual orientation, gender, race or religion

205. Andrea Byrne, ITV News and ITV Wales presenter based in South Wales

206. Scarlets, The Scarlets rugby team, based in Llanelli’s Parc y Scarlets stadium

207. Natural Resources Wales, Welsh Government-funded body that maintains Wales’ environment and natural resources

208. RNIB Cymru, The Welsh branch of the Royal National Institute of Blind People which supports those affected by sight loss

209. Tom Shanklin, Former Wales rugby international and Cardiff Blues player, now a manager at recycling operator DS Smith

210. Alun Wyn Jones, Swansea-born Wales and Ospreys rugby player.

211. Public Affairs Cymru, National membership organisation for public affairs professionals in Wales

212. North Wales Police, Force responsible for policing North Wales. HQ in Colwyn Bay

213. Owen Smith, Labour MP for Pontypridd since 2010 and now Shadow Secretary of State for Work and Pensions

214. Lesley Griffiths, Welsh Government Minister for Communities and Tackling Poverty. Also tweets as Labour AM for Wrexham (see 229)

215. Cynnal Cymru, Organisation for sustainable development in Wales. Based in Cardiff Bay

216. Jane Hutt, Labour AM for the Vale of the Glamorgan. Lives in Barry

217. Sian Lloyd, BBC News and BBC Breakfast journalist and presenter. Born in Bangor

218. Welsh Water, Water and sewerage company serving 1.3m homes and businesses in Wales and Herefordshire

219. BITC Cymru, Business in the Community is a business-led charity that champions responsible business

220. Urdd, Wales’ largest youth organisation which organises activities, including the Urdd eisteddfod

221. Darren Millar, Conservative AM for Clwyd West. Brought up in Towyn and lives in Kinmel Bay

222. Made in Cardiff TV, Local TV channel that has been broadcasting across the Cardiff Capital Region since 2014

223. Rarebits Collection, A collection of some of the best accommodation to stay within Wales

224. Carmarthen Journal, Wales’ oldest newspaper, serving Carmarthenshire, Ceredigion and Pembrokeshire

225. Love The Valleys, EU-funded project to promote The Valleys

226. Dyfed Powys Police, Force serving Carmarthenshire, Ceredigion, Pembrokeshire and Powys, covering a land mass of more than half of Wales

227. Alun Cairns, Conservative MP for the Vale of Glamorgan. The former AM grew up in Swansea

228. Community Housing Cymru, Membership body for housing associations in Wales

229. Lesley Griffiths, Labour AM for her hometown Wrexham. Also tweets as Minister for Communities and Tackling Poverty (see number 214)

230. Sara Robinson, Managing director of Brighter Communications and blogger

231. Jamie Owen, Journalist, author and presenter of BBC Wales Today. From Pembrokeshire

232. Ramblers Cymru, Walking charity which works to protect access for the public to the countryside

233. Rupert Moon, Former Wales and Llanelli rugby player. Now works to encourage regeneration in Colwyn Bay

234. Gofal Mental health charity that provides services to the mentally ill and campaigns to increase public understanding

235. Glyndwr University, Formed in Wrexham in 2008 and has a student population of around 8,000

236. Welsh National Opera, National opera company that stages award-winning performances. Based at Cardiff’s Wales Millennium Centre

237. Effective Communication, Communications agency, specialising in PR, based in Cardiff

238. Team Wales, News from the Commonwealth Games Council for Wales. Based in Cardiff

239. Nick Servini, BBC Wales political editor. Born in Aberdare.

240. Carwyn Jones, Leader of Welsh Labour and AM for Bridgend. Also tweets as First Minister (see number 13)

241. It’s On Cardiff What’s on feed for bars, clubs, restaurants and events in Cardiff

242. Kathryn Williams, WalesOnline’s showbiz reporter. From Treorchy, lives in Cardiff.

243. Glamorgan Cricket, Wales ‘ only first-class cricket club based at Sophia Gardens in Cardiff

244. Robert Lloyd Griffiths, Executive director of the Institute of Directors in Wales. Lives in Cardiff

245. Stephen Crabb, Secretary of State for Wales and Conservative MP for Preseli Pembrokeshire. From Haverfordwest

246. South Wales Fire and Rescue Service, Fire and rescue service covering a population of more than 1.4m people

247. John Rostron, Independent music events producer and co-founder of the Sŵn Music Festival. Lives in Mid Wales

248. Ospreys, The Ospreys rugby team, based at Swansea’s Liberty Stadium

249. Alan Edmunds, Managing director and editor-in-chief at Media Wales, publishers of WalesOnline, the Western Mail, South Wales Echo, Wales on Sunday and the Celtic weekly titles

250. Fly2Cardiff, Passenger focus group that aims to promote Cardiff Airport to people in South Wales

For more on this article please see: WalesOnline Article

The top 250 Twitter Influencers in Wales page was written “By Mike Armstrong”.

For more about our Twitter Consultancy, Twitter Training or Twitter Marketing Service, please click the most relevant link.

Six Reasons to Invest in Search Marketing or SEO Services…

Business owners are constantly working on business improvement, always looking to make their business better, more profitable, and more relevant.  With that in mind they should be looking to invest in search marketing or SEO (Search Engine Optimisation) services.

The information below should help you to understand the most important reasons to invest in Search Marketing or SEO services.

1. Customer Acquisition

 

Usually the most important factors in running any business is in the acquisition of new clients, customers, or users.

Website customer acquisition…

 

Your website is usually a fundamental piece of the puzzle, and without it, your efforts could be completely wasted.

Whether your website is just there to help your customers find your contact information, or if it is actually used to directly generate leads, appointments or sales, it is likely that you could be doing additional things in order to help you to reach more people and investing in search marketing or SEO services can help.

 

2. Search Marketing, SEO & Social Media Marketing

Social media marketing is, of course, a big area of interest at the moment for many businesses and website operators, and modern search marketing and seo combined more traditional seo services with social media marketing and this should be at the core of your business marketing strategy.

Search Marketing & SEO is forever changing…

Unfortunately, search marketing or SEO is something that is becoming more and more difficult all of the time, and most businesses and web operators do not dedicate enough time to the search marketing, seo or social media marketing and a good SEO Agency will do this for you as well as keeping up to date with all of the changes.

3. Link Building

Google and the other major search engine providers have extremely complex algorithms that help them to determine where various websites, landing pages, and videos should rank in their search results.

This information is proprietary, and so they simply can’t share exactly how each individual site is ranked.

One thing that has been known since the search industry was born, however, is that links are an extremely crucial measurement tool.

Links are valuable…

Having a lot of links pointing to your site is a signal to the search engines that your site has something valuable.  However, getting links to your website from other places on the internet is also quite complex.

 

but the wrong links could be harmful…

Backlinks can also potentially harm your site if those links come from the wrong places.

Quality over quantity…

 

Also, the number of backlinks is not generally viewed to be as important as the quality of a given backlink.  So while link building is important, it’s equally crucial to hire an SEO agency that understands how to do this properly.

4. Content Marketing

You may have heard this phrase before, and it’s likely to be heard many more times as currently within the world of search marketing and SEO content is King.

High Quality Content is Crucial to your success…

 

Having high-quality content on your website is crucial to its success. In most cases, this content consists of informative articles that actually help people in the industry in which you operate.

How, though, does having all of this content actually help your search ranking?

Having high quality articles helps you out in more ways than one.

  • First of all, high quality content makes it much more likely that your content will be viewed, read and shared by others, and this can help you to generate additional backlinks.
  • Secondly, quality content helps you ensure that visitors spend more time on your website, and this is also a very important signal to search engine providers that your site is worthy of a good ranking.

5. New Markets

Often businesses aren’t always covering all of the markets they could be for their products and services and a good search marketing company or SEO agency can help you to find new markets for your products and services via detailed keyword researching and good keyword marketing toward those new markets.

6. Consistent results that can last a long time

There are SEO tactics that can help a website to rank highly fairly immediately, however, many of these tactics will not last, and some will actually cause you to be penalised later on.

Just as is true in most other areas of life, the easy way is generally not the best way.  A search marketing expert or Good SEO agency will help you by using proven strategies that will help you earn traffic for years to come and these results can be far better and more reliable than alternative web marketing strategies such as Adwords.

For all of your digital marketing needs, please consider looking into the services offered by us, MA Consultancy, a specialist Cardiff SEO agency – maconsultancycardiff.com.

For more about what we can do to help you please feel free to contact us on: 07517 024979 or email: maconsultancy1@gmail.com or feel free to complete the online contact form.

[contact-form][contact-field label=’Name’ type=’name’ required=’1’/][contact-field label=’Company Name’ type=’text’ required=’1’/][contact-field label=’Tel’ type=’text’/][contact-field label=’Email’ type=’email’ required=’1’/][contact-field label=’Website’ type=’url’/][contact-field label=’Comment’ type=’textarea’ required=’1’/][/contact-form]

MA Consultancy can provide Search Marketing or SEO Services to Businesses across the UK including England, Ireland, Scotland and Wales

Search Marketing or Seo Services in England…

We provide search marketing or seo services to businesses throughout England including those in London, Oxford, Reading, Brighton, Portsmouth, Southampton & Winchester in the South East, Bristol, Gloucester, Cheltenham, Bridgewater, Taunton & Exeter in the South West, Birmingham, Coventry, Nottingham, Leicester, Derby & Stoke in the Midlands, Manchester, Liverpool, Blackpool, Bolton, Wigan & Preston in the North West and Newcastle, Leeds, York, Sheffield, Doncaster and Hull in the North East.

Search Marketing or Seo Services in Ireland…

We provide search marketing or seo services to businesses throughout Ireland including those in Belfast in Northern Ireland and Dublin in Eire or the Republic of Ireland.

Search Marketing or Seo Services in Scotland…

We provide search marketing or seo services to businesses throughout Scotland including those in Edinburgh, Glasgow, Fife, Aberdeen, Dundee & Motherwell.

Search Marketing or Seo Services in Wales…

We provide search marketing or seo services to businesses throughout Wales including those in Newport, Caerleon, Langstone, Cwmbran, Pontypool, Caldicot, Magor, Undy, Chepstow, Monmouth or Abergavenny in the South East, Cardiff, Bridgend, Ogmore vale, Maesteg, Porthcawl, Portalbot, RCT, Vale of Glamorgan, Penarth, Barry, Cowbridge, Merthyr in South Wales, Swansea, Mumbles, Neath, Llanelli, Carmarthen, Tenby, Narbeth, Ammonford, Haverfordwest and Fishguard in South West Wales, Powys & Brecon in Mid Wales and Rhyl, Wrexham and Bangor in North Wales.

The “Six Reasons to Invest in Search Marketing or SEO Services…” post was written “By Mike Armstrong” from UK SEO Agency MA Consultancy, WelshBiz Marketing Brand and UK Web Design Company 333 Websites.

20 Magicable Takeaways From 5 Social Media Marketing Case Studies

New post on Online Marketing Hub

20 Magicable Takeaways From 5 Social Media Marketing Case Studies at @smbmsp
by christopherjanb

On Friday nearly a dozen members of the TopRank Online Marketing team had the privilege of attending a packed house at 514 Studies downtown Minneapolis for Social Media Breakfast aka #SMBMSP72.

The topic? Social Media Marketing case studies. And gnomes. And bacon. And made-up words like “magicable”.

Featuring case studies about local and national brands including Land O’ Lakes, Thomson Reuters, Axonom and two Fortune 100 technology companies, presentations were given by Jaclyn Grossfield @jaclynanng, Casey Hall @CaseyHall_ and myself.

While the Minneapolis / St. Paul Social Media Breakfast events are always well attended, this one was particularly so because of the insatiable interest in practical social media marketing insights. That and maybe the introduction of the “Social Media Gnome” pictured above. Instead of “Elf on a Shelf” think of him as a “Gnome in Your Zone” watching to make sure you’re following best practices. [Cue laugh track]

To help satisfy the broader interest in social media case studies and tactics, here are 22 takeaways, insights and tips from the presentations captured by the team at TopRank:

Alexis Hall – TopRank Account Manager

Tip 1: Use social media to encourage your audience to participate in and contribute content in a meaningful way. If the content connects with their own experience in a meaningful way, your audience will be more likely to engage with and amplify that content.

Tip 2: Activate subject matter experts within your organization in order to create content which goes beyond product marketing and provides helpful content which will resonate with an expert audience. Provide subject matter experts with quick and easy training on how to create content which works for a blog or social media up front and then empower them to write about the topics which they know most about.

Nick Ehrenberg – TopRank Content Marketing Manager

Tip 3: There is a fine balance between promoting on-domain content and off-domain content. Without the balance, you risk missing potential revenue and/or engagement with the audience. Regardless of the content’s source, it must fulfill the primary goal: driving buyers through the purchasing cycle.

Tip 4: Product promotions belong on product pages — that’s what they are meant for. Your organization’s blog should be the venue for subject matter experts to dive deeper into audience concerns or trends. Make your blog a resource for all people in the target audience — not just your immediate customers.

And if I was able to grow a solid beard, I would totally join the Marketers With Beards Facebook Group. [From Lee: You can do it Nick!!!]

Joel Carlson – TopRank Social Media Lead

Tip 5: Using typography allowed an agency (Exponent) to override the Facebook restriction of 20% or less text for ad images used with Land O Lakes campaigns.

Tip 6: Create a company blog (hybrid site) that is a combination of internal and external content. It will increase interest in the site and make visitors more likely to return.

Tip 7: Products should not be the focus of a blog, but instead, it should provide information that help visitors gain success.

Tip 8: B2B audiences are well informed, so when it comes to blog content, provide expert and technical content for readers.

Evan Prokop – TopRank Digital Marketing Manager

Tip 9: You probably already have subject matter experts in your company who can be grown into public facing thought leaders – with a little guidance and motivation. As marketers, it’s our job to not only help them master content creation tactics such as blogging and social media, but to show them why it’s important.

Tip 10: Appeal to your audience’s emotions. Land O Lake’s Mothers Day Facebook giveaway campaign tapped into a topic most everyone has strong feelings about (and spends a lot of money on apparently), their mom.

Kate Heithoff – TopRank SEO Copywriter

Tip 11: Social media is a great way to spread brand awareness and grab your audience’s attention. Using visual pieces with an enticing calls to action can have substantial results. Know your audience, and use appropriate language to receive engagement on social networks, whether that be likes, shares, comments or retweets. Emotion-evoking visual content and language can go a long way with the appropriate audience.

Tip 12: Whether creating visual or written content, know your audience and who you’re writing for. Provide them with information that is new and relevant. Do not only talk about your company, but rather talk about your audience and target their wants and needs. In your content, let them know that you value their time, and are not there only to press products or sales upon them.

Katie Konrath – TopRank Content Marketing Lead

Tip 13: There is no one “magic formula” for success in content marketing. Every audience has different content and social preferences. To succeed, you need to pay attention to what is working for other marketers, and then run tests to find out what works best for your audience.

Tip 14: To build relationships with influencers on social, you need to first learn about them. Who is their audience? What are their goals for engaging online? What is in it for them when they help you? If you are able to clearly communicate how helping you benefits the influencer, you will have better results when you reach out to them.

Douglas Fehlen – TopRank Copywriter

Tip 15: When it comes to social media marketing, self-promotion and helpfulness is a unique balance for every organization.

Tip 16: Provide content that customers will find valuable, even if they never buy anything.

Tip 17: Look for opportunities to inject storytelling into messaging through social media engagement – even if you’re in an industry not necessarily known for emotion-touched content.

Andy Thomson – TopRank SEO Copywriter

Tip 18: People want meaningful connections, so give the people what they want in an opportunistic way using real-time monitoring and popular platforms.

Tip 19: Efficient training and leveraging subject matter experts for great content can win buy-in from executive leadership, especially when internal resources are scarce.

Tip 20: Don’t be afraid to find loopholes in social network posting rules. For example, Land-o-Lakes achieved this using clever typography in their Mother’s Day photo ads on Facebook to get around the 20% text rule.

Thank you again to Mykl Roventine from the Minneapolis / Saint Paul Social Media Breakfast for the invitation to present at this event and a big thanks to the TopRank team members that worked on the client engagements shared in my presentation: Alexis Hall, Kate Heithoff, Ben Brausen, Emily Bacheller and Renee Whisnant.

20 Magicable Takeaways From 5 Social Media Marketing Case Studies at @smbmsp | http://ift.tt/faSbAI

For more on this article or content marketing in general see:
http://omhub.wordpress.com/2014/11/24/20-magicable-takeaways-from-5-social-media-marketing-case-studies-at-smbmsp/

The 20 Magicable Takeaways From 5 Social Media Marketing Case Studies page was posted “By Mike Armstrong”

20 Magicable Takeaways From 5 Social Media Marketing Case Studies

New post on Online Marketing Hub

20 Magicable Takeaways From 5 Social Media Marketing Case Studies at @smbmsp
by christopherjanb

On Friday nearly a dozen members of the TopRank Online Marketing team had the privilege of attending a packed house at 514 Studies downtown Minneapolis for Social Media Breakfast aka #SMBMSP72.

The topic? Social Media Marketing case studies. And gnomes. And bacon. And made-up words like “magicable”.

Featuring case studies about local and national brands including Land O’ Lakes, Thomson Reuters, Axonom and two Fortune 100 technology companies, presentations were given by Jaclyn Grossfield @jaclynanng, Casey Hall @CaseyHall_ and myself.

While the Minneapolis / St. Paul Social Media Breakfast events are always well attended, this one was particularly so because of the insatiable interest in practical social media marketing insights. That and maybe the introduction of the “Social Media Gnome” pictured above. Instead of “Elf on a Shelf” think of him as a “Gnome in Your Zone” watching to make sure you’re following best practices. [Cue laugh track]

To help satisfy the broader interest in social media case studies and tactics, here are 22 takeaways, insights and tips from the presentations captured by the team at TopRank:

Alexis Hall – TopRank Account Manager

Tip 1: Use social media to encourage your audience to participate in and contribute content in a meaningful way. If the content connects with their own experience in a meaningful way, your audience will be more likely to engage with and amplify that content.

Tip 2: Activate subject matter experts within your organization in order to create content which goes beyond product marketing and provides helpful content which will resonate with an expert audience. Provide subject matter experts with quick and easy training on how to create content which works for a blog or social media up front and then empower them to write about the topics which they know most about.

Nick Ehrenberg – TopRank Content Marketing Manager

Tip 3: There is a fine balance between promoting on-domain content and off-domain content. Without the balance, you risk missing potential revenue and/or engagement with the audience. Regardless of the content’s source, it must fulfill the primary goal: driving buyers through the purchasing cycle.

Tip 4: Product promotions belong on product pages — that’s what they are meant for. Your organization’s blog should be the venue for subject matter experts to dive deeper into audience concerns or trends. Make your blog a resource for all people in the target audience — not just your immediate customers.

And if I was able to grow a solid beard, I would totally join the Marketers With Beards Facebook Group. [From Lee: You can do it Nick!!!]

Joel Carlson – TopRank Social Media Lead

Tip 5: Using typography allowed an agency (Exponent) to override the Facebook restriction of 20% or less text for ad images used with Land O Lakes campaigns.

Tip 6: Create a company blog (hybrid site) that is a combination of internal and external content. It will increase interest in the site and make visitors more likely to return.

Tip 7: Products should not be the focus of a blog, but instead, it should provide information that help visitors gain success.

Tip 8: B2B audiences are well informed, so when it comes to blog content, provide expert and technical content for readers.

Evan Prokop – TopRank Digital Marketing Manager

Tip 9: You probably already have subject matter experts in your company who can be grown into public facing thought leaders – with a little guidance and motivation. As marketers, it’s our job to not only help them master content creation tactics such as blogging and social media, but to show them why it’s important.

Tip 10: Appeal to your audience’s emotions. Land O Lake’s Mothers Day Facebook giveaway campaign tapped into a topic most everyone has strong feelings about (and spends a lot of money on apparently), their mom.

Kate Heithoff – TopRank SEO Copywriter

Tip 11: Social media is a great way to spread brand awareness and grab your audience’s attention. Using visual pieces with an enticing calls to action can have substantial results. Know your audience, and use appropriate language to receive engagement on social networks, whether that be likes, shares, comments or retweets. Emotion-evoking visual content and language can go a long way with the appropriate audience.

Tip 12: Whether creating visual or written content, know your audience and who you’re writing for. Provide them with information that is new and relevant. Do not only talk about your company, but rather talk about your audience and target their wants and needs. In your content, let them know that you value their time, and are not there only to press products or sales upon them.

Katie Konrath – TopRank Content Marketing Lead

Tip 13: There is no one “magic formula” for success in content marketing. Every audience has different content and social preferences. To succeed, you need to pay attention to what is working for other marketers, and then run tests to find out what works best for your audience.

Tip 14: To build relationships with influencers on social, you need to first learn about them. Who is their audience? What are their goals for engaging online? What is in it for them when they help you? If you are able to clearly communicate how helping you benefits the influencer, you will have better results when you reach out to them.

Douglas Fehlen – TopRank Copywriter

Tip 15: When it comes to social media marketing, self-promotion and helpfulness is a unique balance for every organization.

Tip 16: Provide content that customers will find valuable, even if they never buy anything.

Tip 17: Look for opportunities to inject storytelling into messaging through social media engagement – even if you’re in an industry not necessarily known for emotion-touched content.

Andy Thomson – TopRank SEO Copywriter

Tip 18: People want meaningful connections, so give the people what they want in an opportunistic way using real-time monitoring and popular platforms.

Tip 19: Efficient training and leveraging subject matter experts for great content can win buy-in from executive leadership, especially when internal resources are scarce.

Tip 20: Don’t be afraid to find loopholes in social network posting rules. For example, Land-o-Lakes achieved this using clever typography in their Mother’s Day photo ads on Facebook to get around the 20% text rule.

Thank you again to Mykl Roventine from the Minneapolis / Saint Paul Social Media Breakfast for the invitation to present at this event and a big thanks to the TopRank team members that worked on the client engagements shared in my presentation: Alexis Hall, Kate Heithoff, Ben Brausen, Emily Bacheller and Renee Whisnant.

20 Magicable Takeaways From 5 Social Media Marketing Case Studies at @smbmsp | http://ift.tt/faSbAI

For more on this article or content marketing in general see:
http://omhub.wordpress.com/2014/11/24/20-magicable-takeaways-from-5-social-media-marketing-case-studies-at-smbmsp/

The 20 Magicable Takeaways From 5 Social Media Marketing Case Studies page was posted “By Mike Armstrong”

Double up for Free on Bargain Marketing Services this Winter

Double up for No Extra

20141115-004954.jpg
Our Christmas / Winter Special offer is to double up on all of our Services for No Extra Cost. As you can see from visiting our online shop we offer a number of Marketing Services & Training Services for prices from jut £100. With all our services you can buy either time or actions and the double up offer gives you twice as much service as usual for no extra cost.

If you are looking for Marketing Services / Web Marketing Services or Marketing Training please select the service of interest and purchase via the online shop (remembering that you’ll get twice the time or amount than that quoted on the online shop).

If you want to discuss the price for a tailored marketing solution or a combination of a few of our services in one package, please call: 07517 024979 or email: maconsultancy1@gmail.com .

The double up offer is valid for the months of November to January.

The Double up for Free on Bargain Marketing Services this Winter page is written “By Mike Armstrong”

20141115-005428.jpg

Introducing an Amazing Bargain Christmas Marketing Special Offer from MA Consultancy

Double up for No Extra

20141115-004954.jpg
Our Christmas / Winter Special offer is to double up on all of our Services for No Extra Cost. As you can see from visiting our online shop we offer a number of Marketing Services & Training Services for prices from jut £100. With all our services you can buy either time or actions and the double up offer gives you twice as much service as usual for no extra cost.

If you are looking for Marketing Services / Web Marketing Services or Marketing Training please select the service of interest and purchase via the online shop (remembering that you’ll get twice the time or amount than that quoted on the online shop).

If you want to discuss the price for a tailored marketing solution or a combination of a few of our services in one package, please call: 07517 024979 or email: maconsultancy1@gmail.com .

The double up offer is valid for the months of November to January.

The Introducing an Amazing Bargain Christmas Marketing Special Offer from MA Consultancy page is written “By Mike Armstrong”

20141115-005428.jpg

Increase your #Twitter #LinkedIn & #Facebook audience reach with automated Social Media Management Software tools!

If you have something to promote to your audience of Twitter Followers, Facebook Friends or Business Page Likers or LinkedIn Contacts, such as an event, a new product launch or an offer use an automated social media management software tools like Hootsuite or Buffer to help you reach more of your audience.

You can schedule posts to go out before you get up, at times when your too busy to post, days you are off and times when your a sleep to help you reach more if your audience then you could be manual tweeting and posting alone.

Set up a campaign similar to a TV or radio campaign and get your message across over a sustained period of time depending on what it is that you are promoting.

The “Increase your #Twitter #LinkedIn & #Facebook audience reach with automated social media management software tools” page was posted “By Mike Armstrong”

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