Tag Archives: Data Sheet

YouTube Goes to the Dark Side for Help With Its Label Fight

For most of the past year, YouTube has been fighting the music industry’s attempts to paint it as a cheapskate, and even a scofflaw, a haven for unfettered copyright infringement. The company, which has been part of Alphabet’s Google goog operation for the past decade, has done its best to argue that these criticisms are…

http://fortune.com/2016/09/29/youtube-label-fight/

Whether the Agent is Human or Bot, Customer Service is a Marketing Function

This essay originally appeared in Data Sheet, Fortune’s daily tech newsletter. Sign up here. When I poke around on the Internet, researching a purchase or gathering data for an article, I’m often confronted with ever-so-persistent “bots” that want to guide my experience on certain websites. Almost as often, my reaction is to surf away from…

http://fortune.com/2016/04/25/customer-service-marketing/

Can Twitter Make It?

People outside the technology industry will be puzzled to read Erin Griffith’s outstanding article in the current issue of Fortune about Twitter. They will learn about a company worth a “mere” $12 billion (about half its one-time value) that has more than 300 million users (a fraction of Silicon Valley’s truly successful companies, like Facebook…

http://fortune.com/2016/03/08/twitter-turnaround/